Use benchmarking to measure your company’s success

Benchmarking should be the primary method used by companies to answer these questions and to measure/evaluate various aspects of production, marketing and customer service processes in relation to the best management practices in the industry. Benchmarking allows firms to develop plans on how to adopt best practices, usually with the goal of increasing some aspect of performance.
Our sister publication, Greenhouse Management & Production, debuted the first of this nine-part series in January. Read more here.