Our September issue is live

Our September issue is now available online for your reading pleasure. See the whole table of contents here.

The cover story is a profile of prolific and passionate plant breeder Chris Hansen. Read how his adventurers led to the introduction of the Chick Charms brand of hardy Sempervivum, a new brand that is aiming squarely for the younger, non-gardening crowd.

The issue also contained a special section all about marketing. Learn how plant brands are using text message marketing to engage consumers. Read about Handpicked for You, the plant certification trust mark created by a collaboration of growers, retailers and new plant introducers. Get insight on what consumers really know about plants, from the GrowIt! app. Social media marketing can be challenging. Check out these 7 big brand social media strategies for small businesses.

Find out what's on the mind of consumers, with results from our sister publication, Lawn & Landscape's survey on why they buy.

The September issue also focuses on risk management, with a case study of Illinois' Home Nursery and 5 ways to improve your Experience Modification Factor.