How is your business like whiskey and ice cream?

OFA Short Course keynotes will discuss everything from customer service to entrepreneurial spirits to the similarities between horticulture, whiskey and ice cream.


 Photo: Dennis Snow, keynote speaker at OFA Short Course 2013.

Be sure to join your colleagues for the following inspirational and informative keynote sessions at this year's OFA Short Course:

Creating world-class service -- July 14, 8 to 9:15 a.m.

World-class customer service is not simply a matter of smiling employees who say "please" and "thank you." Everything your customer sees, hears, or touches impacts their experience.

During the 2013 OFA Short Course keynote sessions, Dennis Snow will highlight how delivering world-class service requires careful orchestration of the entire customer experience. Dennis will teach you how to elevate your customer experience from ordinary to extraordinary.

Dennis Snow's customer service abilities were honed over 20 years with the Walt Disney World Company. There, he developed his passion for service excellence and the experience he brings to the worldwide speaking and consulting he does today.

He began his Disney career in 1979 as a front-line attractions operator. As he advanced through the company, Dennis managed various operating areas throughout the park, learning and applying the skills it takes to run a world-class, service-driven organization. Today, Dennis is a full-time speaker, trainer, and consultant who helps organizations achieve goals related to customer service, employee development and leadership.

How is your business like ice cream and whiskey? July 15, 8 to 9 a.m.

Owning a business is not an easy thing to do. Leading the company, managing personnel and inventory, making a profit, and staying competitive is even harder. Join your colleagues for this innovative keynote presentation featuring Jeni of Jeni's Splendid Ice Cream and Ryan, owner and master distiller of OYO Vodka and Middle West Spirits.

In this "studio style" interview, Jeni and Ryan will share their inspiring personal stories of becoming successful entrepreneurs. Listen as they discuss challenges all independent small business owners face, growth strategies that have worked for them, including forming partnerships, putting a strong team in place, and having the ability to capitalize on opportunities.

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