Kansas State University conducts online marketing survey

Researchers at Kansas State University have created an online survey for nursery or garden center operators. The survey is designed to help horticultural businesses figure out if all the time they are spending on newsletters or a Facebook page is worth it.

Grower and retailers can find answers about their online marketing efforts by participating in a research project with investigators at KSU. Questions in the survey will focus on marketing practices, their effectiveness, and their economic impact. Results of the survey will be available to participants who submit their email address.

Nurseries and garden centers across the country will will benefit from the survey by using the results to learn how to reach customers more effectively. In addition to helping the industry, there are personal incentives (two chances to win a $50 Amazon.com gift certificate). Click on this link to get started. The link works on mobile devices as well.

https://kstate.qualtrics.com/SE/?SID=SV_a5V6agkkvuTjz3T&source=KSRE

Or copy and paste the URL above into your internet browser.

For more horticulture news from KSU, click here.