Registration is open for GardenComm’s 2021 virtual conference

Garden Communicators International is offering a virtual conference this summer with educational sessions revolving around communication in the horticulture industry.

a blue, green and yellow logo next to text that reads GardenComm Virtual Conference Summer 2021 August 11-14
Garden Communicators International
Provided by Garden Comm

Posted by Posted by Lydia Mandell

Published June 17, 2021

The GardenComm Virtual Conference, an event for garden communicators is now open for registration. This special event on Aug. 11-14 will offer attendees exclusive looks at new plant varieties and garden products, networking opportunities with editors seeking fresh talent and education for enhancing communication skills.

‎“The GardenComm Virtual Conference is the leading event for professional and aspiring writers, authors, ‎bloggers, social media influencers, photographers, marketers, public relations specialists,  podcasters, and others  to gain insight from industry ‎experts to advance attendees’ careers in garden communications,” said Jo Ellen Meyers Sharp, ‎GardenComm president. “We will be offering twelve educational sessions, five virtual private ‎tours of gardens from around the world, and countless networking opportunities. I hope you can join us.”‎

If you talk about plants in any medium — speaking, writing, posting, tweeting, taking photos, etc. — you are a garden communicator. These sessions may benefit nursery growers, greenhouse operators, garden center owners, and others, whether that be through talking to customers, helping with social media, website, newsletters, catalog/availability list, and so on.

Over four days, attendees will learn how to take awe-inspiring plant photos with a smartphone, build a speaking business, create an engaging email marketing strategy, talk about gardens in a post-COVID world and much more.

Session topics include:

  • Moving From Non-Fiction to Fiction with Amy Stewart
  • Working the Plant Geek Way: An Insight into a Hortpreneur with Michael Perry
  • Anatomy of a Garden Book Proposal with Mary-Kate Mackey
  • Building a Speaking Business ~ In Person and Virtually with C.L. Fornari
  • Maximizing Your Reach on Instagram: Reels, Stories, Guides, and IGTV with Callie Works-Leary
  • How to Create an Effective and Engaging E-mail Marketing Strategy with Rebekah Miel
  • Mind the Gap: Talking About Gardens in a Post-COVID World with Becky Paxton, Katie DuBow and      Corrina Murray
  • GE versus GMO: Do You Know? with Louise Clarke
  • Press Releases for Garden Communicators with Kathy Jentz
  • Plant and Shoot - Smartphone Photography for Plant People with Grace Hensley
The virtual conference will also include a special meet the authors session, where attendees can learn about the best new gardening books, as well as a virtual trade show for attendees to meet with industry representatives from dozens of green industry companies. There will also be a keynote address by Shaun Spencer-Hester, executive director of the Anne Spencer House and Garden Museum, the only known restored garden of an historic African American in the United States.
 
To learn more about the conference, sponsorship and to register, visit bit.ly/GardenCommVirtual2021.

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