Editor's Note: This article originally appeared in the July 2025 print edition of Nursery Management under the headline “Letter from the sponsor.”
At Spring Meadow Nursery, we’ve always believed that great plants should offer more than just beauty — they should bring real, lasting value to everyone who grows, sells or lives alongside them. As the licensed grower for Proven Winners® ColorChoice® Shrubs, that philosophy drives every decision we make, from breeding and trialing to marketing and support.

In recent years, one message has become increasingly clear: today’s gardeners, landscapers and municipalities are looking for plants that don’t just perform — they also want plants that belong. Plants that support pollinators. Plants that are resilient in a changing climate yet reflect the natural character of a place. In short, they’re asking for species that help strengthen local ecosystems while still offering the beauty and reliability people expect from a brand like Proven Winners ColorChoice.
We believe the nursery industry has an opportunity — and a responsibility — to meet this demand thoughtfully. That doesn’t mean following trends or checking boxes. It means listening, learning and using our expertise to offer better choices: native species and cultivars that combine ecological value with commercial viability. These plants not only thrive in production, ship well and succeed at retail, but they also play a crucial role in supporting regional biodiversity. They provide food and habitat for native wildlife, sustain pollinators and contribute to the broader health and resilience of the landscape. That’s the kind of value we’re committed to delivering.
That’s why we continue to invest in native plant selections throughout our catalog and why we approach this topic with the same level of care, testing and long-term thinking that defines everything we do. We’re proud to offer native selections that are robust, adaptable and well-suited to restoring balance in the landscape — bringing gardens, wild spaces and communities closer to the way nature intended. And we’re equally proud to support the education and merchandising tools that help garden centers and growers tell the full story — because native plants are only part of the solution. The right native plants, used in the right way, make all the difference.
This report reflects our commitment to offering plants that meet the evolving needs of today’s gardeners and green industry professionals — plants that perform beautifully, support ecological health and help our customers, and theirs, succeed. Native species are an important part of that mission, and we’re excited to share what we’ve learned, what we’re working on and how we see this category continuing to grow.
Thank you for your continued partnership, your passion for plants and your shared dedication to growing an industry that’s not just beautiful — but sustainable, informed and future-ready.
Explore the July 2025 Issue
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