In Garden Center’s 2014 State of the Industry Survey, tree sale success varied for retailers. More than half (58%) indicated that tree sales increased compared to 2013. However, the category has declined for others over the years. Survey participants indicated the tree category saw the second largest decline in sales in spring 2014. Growers need to improve communications with garden center customers regarding price points and marketing/POP support.
Source: Data collected by Readex Research on behalf of Garden Center magazine via an online survey from August 7 to August 18, 2014. The results were based on the 542 respondents who indicated they own/operate/manage an independent garden center.
Explore the April 2015 Issue
Check out more from this issue and find your next story to read.
Latest from Nursery Management
- Hoffmann Family of Companies acquires Smith Gardens, Pacific Plug & Liner
- The funnel to freedom
- Applications now open for American Floral Endowment graduate scholarships
- The social sales engine
- New SustainaGuides on lighting and water conservation from Sustainabloom available
- Get to know Brian Kemble
- Meet the All-America Selections AAS winners for 2026
- Marshall Dirks announces retirement after 27 years with Proven Winners brand
