On Jan. 26, the red carpet of the 62nd Annual Grammy Awards celebrated top-performing musical artists and award nominees. Tu Bloom's floral design featuring Beacon Impatiens were featured on the red carpet. The living garden floral design by the official botanical artist of the Grammys was chosen to be both a glamorous statement as well as a project that gardeners of all abilities can attain for their own homes.
Grown locally in California by Kawahara Nurseries, the 22 Beacon White and Beacon Bright Red topiaries adorned the limousine entrance where musicians arrived, down the red carpet, all the way to the end-cap of photographers and telecasted entertainment shows.
The Beacon Impatiens topiary consisted of two 12-in. hanging baskets and coco liners wired together with dozens of Beacon White Impatiens growing around the sphere. The red-carpet installation included a 4-in. plastic pipe covered in fresh-cut lemon leaves and flanged to a sturdy display base. Beacon Bright Red Impatiens in 6-in. pots filled each pedestal and replicated the same red color as the iconic carpet.
"This project was an incredible opportunity for us," says Andrew Kawahara of Kawahara Nurseries in Morgan Hill, California. "From start to delivery it took a village to make this all happen. We are very grateful to be able to participate in this unique project for Tu Bloom and the 2020 Grammys. What better than the red carpet to introduce Beacon Impatiens?"
Making its 2020 spring retail debut, Beacon Impatiens from PanAmerican Seed fills shade gardens with bright color. Key to its performance is high resistance to Impatiens downy mildew, a destructive disease that has affected garden impatiens for over a decade.
Order Beacon Impatiens seed and add to your 2020 programs. FREE POP and retail support are available to further promote this product to your customers. To learn more about Beacon Impatiens, visit www.beaconimpatiens.com.
For more information on PanAmerican Seed, visit www.panamseed.com.
Botanical artist Tu Bloom creates spectacular compositions and astounding displays for both container and landscape garden designs. To learn more about Bloom, visit www.tubloom.com.