Gardeners and garden centers unite for breast cancer cure

Gardeners and garden centers unite for breast cancer cure

Invicibelle Spirit Campaign sets goal of $1 million for breast cancer research

March 19, 2010
Jennifer McLean

Spring Meadow Nursery’s Invicibelle Spirit Campaign, in partnership with Proven Winners ColorChoice and garden centers across the U.S. and Canada, is embarking on a fundraising effort in support of the Breast Cancer Research Foundation (BCRF) in an effort to raise $1 million. Organizers are creating lively, fun events at local garden centers. Garden centers are encouraged to dress up, have fun and get creative to help the event succeed. Shoppers can purchase pink-flowering plants such as Invincibelle Spirit Hydrangea, which, at full maturity, can produce over 100 large pink flowers from midsummer until frost. For every one sold at retail, $1 is being donated to the BCRF.